Apple Adds Support for Google, OpenAI Models in iOS 18

Apple intends to expand user options for artificial intelligence features by allowing selection of third-party AI models in its next major software updates. The capability, internally called “Extensions,” will let users pick providers through the Settings app for tasks like text generation, editing, and image creation.

This move aims to position Apple's devices as a versatile AI platform without the company developing all services in-house. The updates to iOS 27, iPadOS 27, and macOS 27 are scheduled for release this fall. Users will access these options via App Store apps from participating AI providers.

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Intelligence platform, launched in 2024, integrates AI into features such as Siri, Writing Tools, and Image Playground. It currently supports only ChatGPT as a third-party model. The planned expansion will allow users to swap in other models, providing more flexibility across the software ecosystem.

This approach reflects Apple's strategy to offer a range of AI options on its devices rather than building a single dominant service. By enabling third-party integrations, the company seeks to enhance its competitive position in the AI market. The change follows months of appearing to lag in AI offerings compared to rivals.

Apple shares rose following reports of the planned feature. The stock extended gains as details emerged about the iOS 27 update. Internally, Apple refers to the feature as “Extensions,” which will be configurable in the Settings app. The company has been testing the integrations privately.

Providers must opt in by adding support through their apps. This builds on existing partnerships, such as the current ChatGPT integration.