Binance Names Former Trust Wallet CEO Eowyn Chen as Interim CMO as Rachel Conlan Departs
Rachel Conlan, Binance's chief marketing officer, will leave the company on June 15. Former Trust Wallet CEO EowynChen will step in as interim CMO. The move was announced days after both executives appeared at Consensus 2026 in Miami.
medium.comBinance CMO Rachel Conlan is leaving the company on June 15 after three years at the crypto exchange. Conlan joined CoinDesk at Consensus 2026 in Miami, an event that took place in Miami. She was on stage at Consensus 2026 last week alongside EowynChen, who will now step in as interim CMO at Binance.
@CoinDesk reported that former Trust Wallet CEO EowynChen is taking over the role on an interim basis. The reporting was done by ianallison23. Conlan's departure comes one week after she joined CoinDesk at the industry gathering in Miami.
EowynChen's appearance on stage at the same event last week marked one of her final public appearances before assuming the interim marketing leadership position at Binance. The executive transition at one of the world's largest cryptocurrency exchanges was first reported by ianallison23. @CoinDesk reported the details surrounding both Conlan's exit date and EowynChen's new responsibilities.
Her last day with the company will be June 15.
Key Facts
Story Timeline
5 events- 2026-05-12
CoinDesk publishes report on Rachel Conlan's impending departure and EowynChen's interim appointment
1 source@CoinDesk - 2026-05-05 to 2026-05-11
Consensus 2026 conference takes place in Miami; both Rachel Conlan and EowynChen appear at the event
1 source@CoinDesk - 2026-05-11
EowynChen appears on stage at Consensus 2026 last week
1 source@CoinDesk - 2023
Rachel Conlan joins Binance
1 source@CoinDesk - 2026-06-15
Rachel Conlan's final day at Binance
1 source@CoinDesk
Potential Impact
- 01
Binance marketing leadership transitions to interim executive from Trust Wallet
- 02
Continued executive movement within major cryptocurrency firms following industry events
- 03
Potential short-term disruption in Binance's marketing strategy during handover period
Transparency Panel
Related Stories
ibtimes.comSEC Chair Paul Atkins Says Congress Will Pass Crypto Legislation
SEC Chair Paul Atkins stated he is confident Congress will pass crypto market structure legislation. He added that President Trump will sign the bill into law.
asiaone.comIran Says Strait of Hormuz Management Belongs to Iran and Oman
Iran's Foreign Ministry spokesperson stated that control of the Strait of Hormuz must be decided solely by Iran and Oman. The spokesperson also said no agreement has been reached with the United States and that current focus remains on ending the war.
cnbc.comFed Official Highlights Regulatory Barriers to AI Productivity Gains
A Federal Reserve official stated that productivity growth remains key to economic expansion and that regulatory hurdles are the main obstacle to sustained gains from artificial intelligence.