technology
Bose Launches Bose Studios, Adding Record Label, Film Studio, Podcast Network, and Live-Event Production
Bose formed Bose Studios to include a record label, movie studio, podcast network, and live-event production. Chief marketing officer Jim Mollica said the move shifts the company away from campaign-driven marketing.
Audio version
Tap play to generate a narrated version.
Developing·Limited corroboration so far. This page will refresh as more sources emerge.
Bose created Bose Studios, a division that includes a record label, movie studio, podcast network, and live-event production company. The company also formed Bose Records, a label intended to help break underappreciated or new artists. Bose chief marketing officer Jim Mollica said the company created Bose Studios as part of a move away from traditional campaign-driven marketing.
He said the label would not own artists’ masters or take a share of their streaming or sales revenue. Mollica added that artists signed to Bose Records would be free to sign with other labels. He said some legendary Hollywood names were attached to films and TV series being commissioned by Bose Studios.
The interview with Mollica was published by Business Insider on or before June 21, 2026. Terrence O’Brien, The Verge’s weekend editor who has covered the tech industry for over 18 years, reported on the announcement.
Transparency
1 source · single source
CorroborationModerate · 1 source
