ElevenLabs Adds Stan Lee Voice and Likeness to AI Tools
ElevenLabs signed a licensing agreement with Stan Lee Universe to include the late comic creator's voice and image in its AI voice, reading, and image products. The deal covers commercial licensing and non-commercial creative use.
EngadgetElevenLabs signed an agreement with Stan Lee Universe that adds Stan Lee's voice and likeness to the company's AI voice and image tools. The voice is now available on the ElevenLabs Iconic Marketplace, where businesses can license celebrity voices for commercial projects. Stan Lee joins Judy Garland, Michael Caine, John Wayne, and David Hasselhoff on the platform.
ElevenReader app can select Stan Lee's voice to read uploaded text files aloud. 25 per month. The company stated it will add one public-domain book to the app each month for the next twelve months, starting with Robert Louis Stevenson's Treasure Island in June.
Lee's likeness is also available in the ElevenCreative AI image generator for non-commercial use. Users can place the image in comic-style visual templates. ElevenLabs added two Stan Lee-themed audio filters, Superhero Swells and Retro Hero Fanfare, to its Eleven Music generator.
Both filters are available to all users without additional approval. Chaz Rainey of Stan Lee Universe said the partnership continues Stan Lee's practice of meeting fans where they are, including through his voice in comics and on-screen appearances.
ElevenLabs launched its royalty-free music service last year. The service generates songs from text prompts using data licensed from Merlin Network and Kobalt Music Group.
Key Facts
Story Timeline
3 events- 2024
ElevenReader app launched with AI narration features.
1 sourceEngadget - 2025
ElevenLabs launched royalty-free AI music service using licensed music data.
1 sourceEngadget - 2026-05-28
ElevenLabs announced licensing deal with Stan Lee Universe for voice and likeness.
1 sourceEngadget
Potential Impact
- 01
Businesses can now license Stan Lee's voice for commercial audio projects.
- 02
Non-commercial users can generate images featuring Stan Lee's likeness.
- 03
ElevenLabs users gain two new audio filters for music generation.
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