Group Launches Six-Figure Ad Campaign Targeting Texas Senate Candidate
A conservative nonprofit is running a six-figure television and digital ad buy against Texas Democratic Senate candidate James Talarico. The 15-second spot uses AI-generated video and altered lyrics from a musical to criticize his past statements on gender-related policies.
The Daily CallerA Trump-aligned nonprofit organization has begun a six-figure advertising campaign against Texas Democratic Senate candidate James Talarico. " The ad shows altered lyrics that reference medical interventions for minors and was first obtained by the Daily Caller.
Citizens for Sanity, the group funding the campaign, previously spent $93 million on advertisements during the 2022 midterm elections.
Background on candidate statements Talarico stated in a 2023 podcast interview that he loved "the trans children" who had appeared at the Texas Capitol. In a June 8, 2026 interview, he said he opposes gender reassignment surgeries for minors. The candidate voted against Senate Bill 14 in 2023, a measure that bars physicians from performing such procedures on individuals under 18.
He has also made other public statements on gender and related topics that drew attention during his time as a state representative.
Hamilton said the advertisement highlights differences between Talarico's positions and those of most Texas voters. The organization described the effort as part of a broader Republican campaign contrasting policy approaches in the Senate race. The ad campaign follows earlier Republican messaging on transgender issues during the 2024 presidential election cycle.

