Indian Medical Student Uses AI to Build Fake Influencer Persona, Earning Thousands Monthly

Com reported. Sam used Google's Gemini AI to generate images and content for Emily Hart, who was described on her profile as a registered nurse. , has higher disposable income and is more loyal. Every day, Sam posted content on Emily Hart's account including pro-Christian, pro-Second Amendment, pro-life, anti-abortion, anti-woke, and anti-immigration messages.

' Emily Hart's Instagram account gained 10,000 followers within one month. Every reel posted on the account garnered millions of views. Sam sold MAGA-themed T-shirts using the Emily Hart persona. He also created an account on Fanvue using the persona, where paid subscribers accessed lewd AI-generated content of Emily Hart.

Fanvue allows AI-generated content on its platform. Sam earned thousands of dollars per month from the Emily Hart scheme. He spent 30 to 50 minutes per day on the account. Instagram took down Emily Hart's profile in February for fraudulent activity.

A Facebook account for Emily Hart remained online as of the WIRED article but was taken down after publication. Sam used Grok AI to generate nude photos of Emily Hart. He attempted to create a liberal counterpart to Emily Hart on Instagram.

Valerie Wirtschafter stated that young MAGA women are more attention-grabbing since most women ages 18 to 29 skew liberal. ' Sam also stated that 'In India, even in professional jobs, you can’t make this amount of money. ' The persona often featured Emily Hart posing in a bikini while ice fishing, drinking Coors Light, and shooting guns, according to details in the reporting.

U.S. after graduation. The account blew up quickly, with posts offering red meat to conservative audiences. Sam cashed in by selling merchandise and providing exclusive content on Fanvue. ' Sam used the proceeds to support his medical studies.

He said he would have stopped posting anyway to focus on school and did not feel he was scamming people. Valerie Wirtschafter, a fellow at the Brookings Institution studying emerging tech and democracy, told WIRED that AI has made fake profiles more believable and amplified their reach.