Jeff Beacher Revives Beacher’s Madhouse With Sold-Out Los Angeles Event

Jeff Beacher presented a sold-out Beacher’s Madhouse event at The Roosevelt Hotel in Los Angeles last weekend. The production ran for the full weekend and included more than 75 performers who rotated among hidden satellite stages and a main stage. The show combined immersive theater, comedy, spectacle and music.

Performers included a miniature globe stage featuring Mini Kanye West and Mini Justin Bieber, roaming magicians, contortionists, mascots, Mario and Luigi characters, giant furry pink Labubu-inspired creatures and a Michael Jackson impersonator.

New additions included an FAA-approved laser projection called “Beacher Signal” that reached nearly 11 miles into the sky and an AI-powered flying drone kiss-cam with ducted blades designed for crowd safety. Beacher also announced a robotics partnership that will introduce live robot performers in future productions.

Beacher said the event marks the next era of Madhouse. He previously stepped away from large-scale productions in 2015 while dealing with health issues.

Attendees included Paris Hilton, Jessica Alba, Machine Gun Kelly, Pete Davidson, Keke Palmer, Tiffany Haddish, Camila Mendes, Madelaine Petsch, Marshmello, James Franco, Flavor Flav, Seth MacFarlane and Bella Thorne. Flavor Flav and emcee Pete Giovine introduced Beacher, who stated he once weighed more than 400 pounds and now weighs 168 pounds.

” Future Madhouse events are scheduled for 2026 in New York City during World Cup Final Weekend, at the Venice Film Festival, on New Year’s Eve in St. Barths, and in Hollywood and San Francisco. A docuseries and a feature documentary about Beacher and the brand are also in production.