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K-EXPO USA to Feature K-Pop Concert and Industry Events in Los Angeles
The event will run May 23-24 at LA LIVE and include exhibits from 126 companies. A separate K-pop concert is scheduled for May 24 at the Peacock Theater.
May 17, 7:38 PM·1m read1 source
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K-EXPO USA will take place May 23-24 at LA LIVE in downtown Los Angeles. The event is hosted by the Ministry of Culture, Sports and Tourism and organized by the Korea Creative Content Agency. The expo will include exhibits from 126 companies across food, beauty, technology, and entertainment sectors. Organizers expect more than 40,000 visitors during the two-day period.
Activities On May 23, the program includes K-content industry seminars and a Netflix Korea press conference. Korean actor Ryu Soo-young is scheduled to speak about Korean entertainment in the United States. The expo will feature multiple zones covering K-content, K-beauty, K-pop, K-food, and lifestyle products. Participating companies include Netflix Korea, Nongshim, NAVER WEBTOON, CJ ENM, and LINE FRIENDS.
M. at the Peacock Theater. Performers include Jay Park, P1Harmony, and LNGSHOT. Tickets are required for the concert while the expo itself is free.
26-27, a business-to-business program at the JW Marriott Los Angeles will host meetings between Korean companies and more than 150 buyers from North and Latin America.
