Nintendo Raises Switch 2 Prices Citing Memory Chip Costs and Adjusts Fiscal 2027 Sales Forecast

Nintendo will raise the price of its Switch 2 console in multiple markets, citing changes in market conditions and rising component prices, particularly for memory chips that have seen unprecedented increases driven by global AI data center demand. In the United States the price will increase by $99 effective September 1.

In Japan the price will increase from 49,980 yen to 59,980 yen effective May, with further increases planned in Canada and Europe.

The company said the moves follow consideration of rising component prices and the global business outlook. Nintendo’s financial forecast for the fiscal year ending March 2027 now incorporates an approximately 100 billion yen negative impact from rising component prices and tariff measures.

The forecast calls for Switch 2 sales of 5 million units in that period. In the fiscal year just ended the company sold 86 million units across the Switch platform.

The Switch 2 was released in June 2025. Nintendo’s latest quarterly results showed net income of 65.19 billion yen, above estimates of 63.44 billion yen, and operating income of 59.12 billion yen. For the full fiscal year ending March 2027 the company forecasts net income of 310 billion yen and operating income of 370 billion yen. It also projects a full-year dividend of 162 yen per share.

Nintendo has scheduled a new game in its Splatoon franchise for release this year and a new game in its Starfox franchise for release this year. Two major Pokémon titles are scheduled for release next year.