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Papa John's International Inc. said it will offer Toy Story 5 personal pizzas and collectibles tied to the film's June 19 theatrical release. The promotions begin in Canada with a starting price of $9.99 when two or more pizzas are ordered.
BenzingaPapa John's International Inc. (NASDAQ: PZZA) on Wednesday announced a marketing collaboration with Disney and Pixar ahead of the June 19 release of Toy Story 5. The company said the campaign will include Toy Story 5 personal pizzas and limited-edition collectibles. 99 when two or more are ordered.
John's stated the items form part of a broader effort to use popular entertainment properties for customer engagement. The company did not disclose the number of participating locations or projected sales impact. 6 percent below its 20-day simple moving average and 6 percent below its 50-day simple moving average.
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