Plaud Reports Over 2 Million AI Notetaker Devices Sold and $100 Million Subscription Run Rate
The hardware company said nearly half its device users upgrade to paid plans. Revenue comes only from owners of its screenless recorders.
app.buzzsumo.comPlaud has sold more than 2 million of its AI-powered notetaker devices, including Plaud Pins and credit-card-styled gadgets that attach to the back of a phone. The company also said its subscription business has reached more than $100 million in annualized revenue run rate.
Nathan Xu, co-founder and CEO of Plaud, said the devices target professionals who attend many meetings and need summaries and action items afterward.
“Most AI companies have scaled through software behind a screen. We took a different path. The conversations that actually move things forward don’t happen on a keyboard. We built the interface for the post-screen world.
And the market validated it,” Xu said. The company’s devices have no screens. Last year Plaud launched the $179 Plaud Pro, and this year it added the new Plaud Pin S at a similar price. Earlier this year the company released a desktop app that records system audio for online meetings in the style of Granola notes.
Last month it introduced Plaud Teams with shared memory aimed at enterprises. Users receive 300 minutes of transcription for free with each hardware purchase. Nearly 50 percent of device owners upgrade from the basic plan to the pro or unlimited plans, Xu told TechCrunch.
Plaud does not sell standalone software subscriptions, so revenue depends on device users buying paid plans. Competitors in the meeting note-taking hardware market include Anker, Viaim, Vibe, and Pocket. @techcrunch reported the figures and product timeline directly from the company.
