Survey Finds Tokenization a Strategic Priority for 84% of Financial Firms

A Broadridge survey of 200 North American financial services executives found that 84% of institutions now view tokenization as a strategic priority. CoinDesk reported the results on July 18, 2026. Sixty-eight percent of respondents said the technology will at least partially reshape financial markets within three to five years.

Nearly one-third plan to raise spending on tokenization projects by 26% to 50% or more over the next two years. Ninety-two percent expect digital and traditional assets to coexist for the foreseeable future. Sixty-nine percent intend to add tokenization capabilities to current infrastructure rather than create separate blockchain systems.

Adoption rates differ by sector. Forty-four percent of capital markets firms already operate tokenization initiatives in production or at scale, compared with 20% of asset managers and 9% of wealth managers. About 80% of respondents anticipate tokenized mutual funds and money market funds will play a meaningful role within five years.

Only half expect tokenized equities to reach similar adoption in that timeframe. Regulatory uncertainty ranked as the leading obstacle, followed by the operational complexity of linking blockchain systems to existing platforms. On July 15, DTCC completed its first live production trades of tokenized securities.

BlackRock's tokenized Treasury fund and Franklin Templeton's tokenized money market funds have already scaled, CoinDesk noted.