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Taylor Swift Files Trademarks for Voice, Image with USPTO
Taylor Swift's company submitted applications for two sound trademarks covering her voice and one visual trademark depicting her on stage. The filings, made on April 24, come amid past instances of AI misuse involving her likeness. Similar protections were recently secured by actor Matthew McConaughey.
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U.S. Patent and Trademark Office on Friday, April 24, through her company TAS Rights Management. The third application is a visual trademark described as a photograph of Taylor Swift holding a pink guitar with a black strap and wearing a multicolored iridescent bodysuit with silver boots, standing on a pink stage in front of a multicolored microphone with purple lights in the background.
All three trademark applications have been approved and are currently awaiting assignment to an examining attorney. The Associated Press reached out to a representative for Taylor Swift and to a partner at law firm Venable, who is listed as the attorney on the filings. Requests for comment were not immediately returned.
News of Taylor Swift’s new trademark filings was noticed first by an intellectual property attorney, who shared a blog post on Monday. Pornographic deepfake images of Taylor Swift have circulated online. Taylor Swift was shown in a fake endorsement of President Donald Trump during his 2024 campaign.
The singer is not the only celebrity to pursue these kinds of trademarks. In January, attorneys for an actor secured trademarks from the U.S. Patent and Trademark Office including a sound trademark of his catchphrase. Last year, the actor made a deal with voice-cloning company ElevenLabs that will allow its artificial intelligence technology to replicate his voice.
