business
TEN Co-Founds ILLIMNT Creative Company Launched July 7 2026
Global artist TEN co-founded ILLIMNT, a new artist-centric label and creative hub. The company launched on July 7 2026 and will manage projects across music, fashion, visual arts and brand partnerships.
Jul 7, 3:05 AM·1m read1 source
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TEN co-founded ILLIMNT, a new artist-centric global creative company and label, which officially launched on July 7 2026. Forbes reported that the company will operate as a creative hub bridging music, culture, visual arts, fashion, original content and brand partnerships.
ILLIMNT will center projects on artists’ true identity and unique colors while prioritizing authenticity and boundary-pushing creativity.
Projects will run internationally across Korea, China, Thailand, other parts of Asia, the U.S. and additional markets. TEN left his solo activities with SM Entertainment but remains with the company for NCT and WayV group work.
He will begin ILLIMNT activities with a slate of global projects scheduled for 2026. “At ILLIMNT, we believe the impossible becomes possible through creativity,” TEN stated in the press release. ” The company will manage TEN’s individual career and projects beyond music, including fashion, original content, visual arts, television and film, variety shows and brand partnerships.
TEN, who is from Thailand and works in Korea, speaks five languages: Thai, English, Korean, Chinese and Japanese. He serves as ambassador for Saint Laurent. TEN released his debut mini album TEN in early 2024, followed by the mini album STUNNER in 2025 and the Japanese mini album Humanity in 2025.
The title track “STUNNER” became the most-listened-to song on the Spotify Thailand chart in 2025 and won multiple awards on several Korean music shows.
