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The supermarket introduced digital-only membership for teenagers invited by existing adult cardholders. The change expands access to discounted prices and reward points previously limited to those 18 and older.
citizen.co.zaTesco launched a limited Clubcard tier for 16- and 17-year-olds that requires a parental invitation and works only through the app, with no physical card issued. GB News reported that the program requires an invitation from a parent or guardian who already holds a Clubcard account, and registration occurs only through the Tesco app or website. Teenagers receive no physical card.
Parents open the latest version of the Tesco app, select the identity icon, and use the Invite to Clubcard button to send a registration link. The retailer estimates the expansion could reach 1.63 million 16- and 17-year-olds across the UK. Shama Wilson, Tesco's membership and loyalty director, said the move gives younger customers access to Clubcard Prices in-store, including the lunchtime meal deal for £3.85, along with the ability to collect points.
She added that the tier would prove popular whether teenagers shop in larger or smaller stores. Tesco Clubcard has operated for more than 30 years. More than 24 million UK households participate, and a Clubcard is used in more than 80 percent of Tesco sales.
Members earn one point per pound spent, with 150 points convertible to a £1.50 voucher. GB News reported that the retailer previously restricted Clubcard membership to customers aged 18 and over.
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