TikTok Australia Revenue Rises 30% to $883.7 Million in 2025

TikTok's Australian subsidiary generated $883.7 million in revenue in 2025, up 30% from the prior year, according to financial statements filed with the Australian Securities and Investments Commission. This included $604.7 million from external advertising, a 27% increase, and $278.9 million from intra-group services to ByteDance subsidiaries.

The company reported a net profit after tax of $41.8 million, compared to $31.2 million in 2024. The filings showed TikTok Australia purchased $458.5 million in online advertising space from an offshore subsidiary based in the Cayman Islands, up from $341.7 million the previous year.

It also participated in a $169 million cash pooling arrangement with group entities. At year-end, the subsidiary owed $271.5 million to ByteDance and related companies, nearly double the $143.7 million from the prior year.

The results come as the Australian government enforces a ban on social media use for those under 16. The government has also proposed a News Bargaining Incentive that could require platforms like TikTok, Google, and Meta to compensate media companies for news content distributed on their services.

Companies that do not negotiate payments would face a government charge based on their revenue. Albanese stated the laws could lead to deals worth around $250 million between tech companies and media outlets. He added that Australian journalism should not be used by multinational corporations to generate profits without compensation.

TikTok has stated that news publishers' content in Australia accounts for less than 0.5% of total engagement on the platform and argued it is not primarily a news destination.

TikTok Australia employed 756 people and reported helping more than 350,000 local businesses grow, according to Amy Bradshaw, general manager for global business solutions at TikTok Australia. The company's total assets were $471.1 million at year-end, including $379.6 million in trade and other receivables and $16.7 million in cash.

It incurred $206.5 million in research and development expenses and $41.9 million in share-based compensation using ByteDance shares. ByteDance, TikTok's parent company based in China but incorporated in the Cayman Islands, finalized a deal in January to divest U.S. TikTok operations, retaining 19.9% ownership.

U.S. firms Oracle, Silver Lake, and MGX manage the platform to address security concerns. Separately, Google, Meta, and Amazon's cloud arm sent more than $14 billion from Australian customers offshore last year, as previously reported. The financial statements provide a view of TikTok's Australian business under local accounting rules but do not capture the full platform performance.

TikTok Australia was contacted for comment on the filings.