sports
US men's national team World Cup match drew 33 million viewers on Fox
The 4-1 loss to Belgium averaged 33.086 million viewers, setting a record for the most-watched soccer telecast in U.S. history. The audience peaked at 41.033 million during the 9:15-9:30 p.m. eastern time window.
Jul 10, 8:58 AM·1m read1 source
The GuardianAudio version
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The U.S. men's national team match against Belgium averaged 33.086 million viewers on Fox, according to Nielsen Media research. m. eastern time window. Fox stated the telecast was the most-watched domestic broadcast of any kind on any network since Super Bowl LX in February.
It was also the most-watched non-NFL telecast on any network since Game 7 of the 2016 baseball World Series.
Previous record The U.S. men's national team set a prior record during its last-32 win over Bosnia and Herzegovina, which drew 26.4 million viewers on English-language television.
Other matches The Mexico versus England match on Sunday averaged 21.742 million viewers on Fox. Adding audiences from Telemundo and Peacock brought the total to 44.84 million viewers across platforms.
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