New York Islanders Announce Fan Contest for 2027-28 Third Jersey

The New York Islanders announced on July 8 a fan design contest for the team's new third jersey for the 2027-28 NHL season, with a team committee selecting finalists and fans voting on the winner. The team received nearly 12,000 contest entries within the first five hours after the announcement.

Fans have until July 24 to submit designs using a creator tool on the Islanders' website that includes historic logos, official team fonts, color options, and a notes section for unique details. An Islanders team committee of executives, players, equipment managers and others will select five finalists after the deadline.

A public fan vote will be held in early August to choose the winning design.

The creator of the winning jersey will receive a team-autographed version and tickets to the game in which the Islanders first wear it. Kelly Cheeseman, president of business operations for the Islanders and UBS Arena, drove the contest. She previously led a similar fan-design campaign about a decade ago as an executive with the LA Galaxy of Major League Soccer.

"Islanders fans are among the most passionate in all of sports, and their emotional investment is the heartbeat of this franchise," Cheeseman said. "With this contest, we are breaking down traditional boundaries and inviting Isles Nation directly into the design room to do something that has never been done before in our league.

" The Islanders' last third jersey was a blue sweater featuring the "NY" crest from their primary logo and was used from 2018 to 2024.