Topic
Brand Management
2 stories related to this topic, newest first.
thedrive.comfinance47 days ago
Stellantis Unveils Fastlane 2030 Strategy for Vehicle Lineup
Stellantis announced a new corporate plan called Fastlane 2030 that emphasizes brand management, capital investments, and manufacturing improvements. The company said it will introduce 60 new vehicles and refresh 50 existing models, including battery electric and plug-in hybrid v…
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Investor Group Criticizes Ice Cream Maker's Oversight of Ben & Jerry's Operations
A group of investors in Magnum ice cream sent a letter criticizing the ice cream maker's handling of its Ben & Jerry's subsidiary. The letter, reviewed by Reuters, highlights concerns over brand management and subsidiary oversight. The company has not publicly responded to the in…