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rt.comTraffic from automated agents surpassed human-generated traffic for the first time, according to data tracked by Cloudflare. The shift occurred earlier than the company had projected.
Web traffic to the Pop Mart website fell sharply after the Labubu trend peaked in summer 2025. The company reported that 40 percent of its revenue still came from the product in March 2026.
Substrate placeholder — needs reviewCloudflare reported data on AI companies' web interactions, showing high crawl-to-refer ratios. Anthropic recorded the highest ratio at 8,800 to 1, while OpenAI's was 993 to 1. The findings highlight shifts in web traffic patterns due to AI chatbots.