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A new award recognizing chief marketing officers across Europe will debut at the Cannes Lions International Festival of Creativity on 22 June. Twenty-nine executives from companies including LEGO, Ferrari, and Revolut are on the shortlist.
EuronewsTwenty-nine senior marketing leaders from across Europe have been shortlisted for the inaugural European CMO of the Year award. The award will be presented at a gala dinner on 22 June during the opening night of the Cannes Lions International Festival of Creativity.
Euronews is listed among the industry partners for the award. Candidates were required to have held their CMO position for at least two years and to have held strategic marketing responsibility across a minimum of four European countries.
More than 800 marketing leaders from 15 countries nominated peers through the CMO Barometer survey. The winner will be chosen by this community vote rather than by a panel of judges. Florian Haller, CEO at Serviceplan Group, said marketing functions as a growth engine that enables innovation and contributes to long-term company success.
The shortlist includes executives from established companies such as Barilla, Bosch, Coca-Cola, Diageo, Ferrari, L'Oréal, LEGO, Nestlé, Philips, Procter & Gamble, Samsung, SAP, and Unilever, as well as from brands including Gymshark, Klarna, and Revolut.
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