Topic
marketing
18 stories related to this topic, newest first.
Varietybusiness5 hrs ago
Verizon to End Activation and Upgrade Fees Under New Simplicity Plan
Verizon will remove device activation and upgrade fees and launch Verizon Dollars rewards as part of its Simplicity Plan. Two new marketing campaigns featuring the Austin Powers and Yo Soy Betty, la Fea casts begin Tuesday.
Forbesbusiness8 days ago
Dos Equis Runs Fan Contest for Most Interesting Man Slogans Amid Declining U.S. Beer Market
The Heineken-owned brand will select three fan-submitted lines for a national TV commercial airing during college football season. One winner will be chosen each month from May through July.
ai12 days ago
Indeed Launches 'Jobs Need People' Campaign as It Expands AI Use in Hiring and Marketing
The job site rolled out new creative produced with 72andSunny that highlights AI-powered matching tools while stressing that hiring decisions remain human. Chief marketing officer James Whitemore discussed the campaign and three AI priorities in a Business Insider interview.
forbes.combusiness13 days ago
Semrush Survey: Only 22% of US Marketers Have Fully Integrated AI Search Into SEO Strategy
A Semrush poll of 481 US marketers shows most companies lack unified plans for AI-driven search visibility, with internal silos cited as a key barrier.
onwardstate.comworld16 days ago
Forbes Names 30 Under 30 Asia Honorees in Social Media, Marketing and Advertising
Forbes published its 2026 list of 30 Under 30 Asia recipients in the Social Media, Marketing & Advertising category on May 27. The list recognizes creators and agency leaders under age 30 who produce content on art, science, current affairs and marketing.
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Substrate placeholder — needs reviewbusiness17 days ago
Snickers Offers Year Supply of Peanut Butter Bars to People Named Reese
Mars is running a promotion that lets Americans named Reese or similar spellings enter for a chance to win a year's supply of Snickers Peanut Butter candy bars. Participants must sign an online pledge by June 11.
mumbrella.com.auworld18 days ago
Fortune Magazine Named Official Media Partner for Cannes Lions Festival
Fortune will serve as the official media partner at the Cannes Lions festival. The partnership includes a series of events focused on marketing and business leadership.
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newyorker.comtechnology20 days ago
FOAM Agency Focuses on Sensory Brand Experiences
FOAM, a New York-based creative agency founded by Nathan Simpson, develops multi-sensory marketing campaigns for brands. The agency combines research into audience behavior and cultural trends with immersive activations that incorporate sight, sound, scent, touch, and movement.
Nbc Newsworld20 days ago
Starbucks Korea Head Apologizes Over Tank Day Marketing Campaign
The chairman of the Shinsegae Group, which controls Starbucks Korea, issued a second apology Tuesday after a tumbler promotion drew public criticism. The campaign referenced a product called a tank and a slogan about striking a table on the anniversary of a 1980 crackdown in Gwan…
techjuice.pkai22 days ago
Hotels Adjust Marketing as Travelers Use AI for Vacation Planning
Hotels are updating their online presence to appear in AI-generated travel recommendations. The changes focus on visibility in search results produced by artificial intelligence tools.
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medium.comfinance24 days ago
Commentary attributes decline in product quality to consumer and brand choices
A Fortune commentary piece argues that reduced emphasis on craft in products and marketing predates AI. The author states that speed, cost, and measurability were prioritized by brands, consumers, and marketers. The piece offers steps for restoring craft in brand experiences.
finance25 days ago
Restaurants focus on average order value as traffic declines
Restaurant operators reported fewer customers in 2025 while facing higher food costs. Marketers are now targeting higher-spending diners through online ordering tools to improve margins.
forbes.comfinance25 days ago
Bitget Launches Bitcoin Pizza Day Campaign Titled Flip the Slice
Bitget introduced a campaign marking Bitcoin Pizza Day that uses the phrase Flip the Slice to reference past market downturns. The effort frames repeated declarations of crypto's decline as recurring resets rather than final endings.
Substrate placeholder — needs reviewworld26 days ago
South Korean Interior Minister Says Government Will Avoid Starbucks Korea Products
Interior Minister Yun Ho-jung said the government will stop using products from the South Korean operator of Starbucks after a marketing campaign drew criticism. The campaign referenced tanks and a phrase linked to past pro-democracy events.
The Vergetechnology31 days ago
Trump Mobile T1 Phone Features US Flag With 11 Stripes Instead of 13
The Verge reported that the newly released promotional materials for Trump Mobile's T1 Phone display an American flag with an incorrect number of stripes. The company announced this week that phones would begin shipping, yet no buyers have reported receiving alerts or devices as…
The Timesbusiness32 days ago
Sazerac to Launch 15% ABV Fruit-Flavoured 99 Shots at 99p
The company behind BuzzBallz is releasing 50ml bottles of 99 in flavours including banana, black cherry, watermelon, pink lemonade and apple. The product will launch on Tuesday at Birmingham University campuses using a fake ice cream van called the 99 Liquor Whip.
jacobinmag.comtechnology35 days ago
Clippers Build Shadow Economy Turning Long-Form Content Into Paid Short Videos
Emrah Bayraktar scaled from earning $12 on one Instagram clip to running a network of 40,000 freelance clippers paid per view. Marketing agencies and startups now spend thousands on clip-for-cash campaigns that generate millions of views. The clip economy has begun to eclipse ori…
fastcompany.comworld46 days ago
Aerie Launches Campaign Highlighting Realistic Beauty and Criticizing AI Limitations
American Eagle Outfitters' Aerie brand released a new advertising campaign last month featuring actor Pamela Anderson. The campaign emphasizes the brand's policy against retouching photos and adds a pledge against using AI-generated bodies or people. This builds on Aerie's 2014 c…
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