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Actor Tom Hanks Comments on Network Audience Size During Live Interview
Tom Hanks made remarks about the size of the audience for MS NOW during an interview at an event in Chicago. The exchange occurred after the network's recent rebrand.
Jun 19, 4:27 AM·1m read2 sources
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Actor Tom Hanks made comments about the audience size for MS NOW during a live interview at an event in Chicago on Thursday. The interview took place at a celebration for the opening of the Obama Presidential Center. MS NOW correspondent Jacob Soboroff approached Hanks for an impromptu exchange.
Hanks asked, "What can I do for the 800 people watching MS NOW?" He followed with, "Alright, add a zero if you need to." Soboroff responded that the audience had grown to millions because Hanks was on air. The correspondent later thanked Hanks for "adding the zero to our ratings today." Hanks added that he could "hear the clicks happening before my very eyes" before walking away.
The exchange occurred months after MSNBC rebranded to MS NOW following its separation from NBC News. The interview was posted online by TV News Now on June 19, 2026.
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