sports
Airbnb Adds Free World Cup Tickets to Select Host-City Stays as Hotel Bookings Lag Forecasts
Airbnb began distributing more than 1,300 match tickets on June 10 through bookings in all 16 host cities. The promotion covers the June-July tournament hosted by the United States, Mexico, and Canada.
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Airbnb began offering free FIFA World Cup tickets with select bookings on June 10, 2026. The company said it will distribute more than 1,300 tickets across all 16 host cities during the June and July tournament. Listings that include tickets are marked by a soccer ball icon.
Each guest in a confirmed booking receives a ticket up to the property’s occupancy limit. Bookings are released in phases tied to tournament stages from group rounds through the final. Eligible homes average about $385 per night.
Federico Zimmerman, an Airbnb host in Dallas, Texas, said: “I grew up playing soccer—it’s been part of my life since I could walk. ” Entry-level tickets for group-stage matches start around $60. Knockout-stage tickets typically range from about $100 to over $1,000, while final tickets can exceed $6,000.
About 80 percent of hotels in host cities reported occupancy below initial forecasts, according to a survey from the American Hotel and Lodging Association. Roughly 60 percent of Philadelphia-area Airbnbs and Vrbo properties are expected to be occupied on game days, up from fewer than half booked in May, according to AirDNA. Airbnb announced its FIFA partnership a year ago.
The company is also promoting separate World Cup-related experiences that include events with former players. A spokesperson for Airbnb told Newsweek that the program lets hosts offer fans a chance to attend matches from start to finish.
