Anduril Industries Runs 'Don't Work for Anduril' Recruitment Campaign

Anduril Industries ran a "Don't work for Anduril" recruitment campaign to identify suitable candidates for its defense systems and technologies. The effort focused on aspects of the company that would not appeal to every applicant. Jeff Miller, the company's chief marketing officer, said in an interview at the 2026 Cannes Lions Festival that very few companies in defense have actively recruited talent in a way that goes beyond the traditional.

Miller described the approach as deliberately divergent to attract different types of employees. "We said there aren't any baristas or nap pods," Miller said. " Miller stated that recruitment is up and the hiring process is more efficient following the campaign.