Google Unveils AI-Powered Overhaul of Search at I/O Conference
Google announced a major redesign of its Search product at the I/O conference on Tuesday. The changes replace traditional link lists with conversational AI experiences, information agents, and custom mini apps.
bgr.inGoogle announced a major redesign of its Search product at the I/O conference on Tuesday. The company said the update marks the largest change to the search box since it was introduced more than 25 years ago.
Instead of returning a simple list of links, Google Search will drop users into AI-powered interactive experiences at times. The new search box expands to accommodate longer, conversational queries and includes an AI-powered query suggestion system. 5 billion monthly users.
Starting this summer, people will be able to create, customize, and manage multiple new “information agents” within Google Search. These agents can work in the background to track changes on the web and alert users to new information. " — Liz Reid, Google’s head of Search, press briefing. 5. It will roll out to everyone who uses Google, free of charge, this summer.
Users will also be able to build personalized mini apps directly in Search using natural-language commands. The mini-app-building feature and information agents will roll out first to Google AI Pro and Ultra subscribers this summer. Google CEO Sundar Pichai said the company wants to bring frontier models to as many people as possible.
The changes are expected to further reduce traffic to publishers, which have already seen declining referrals due to AI Overviews. Some ad-dependent media operations have gone out of business as a result.
Key Facts
Story Timeline
3 events- Tuesday
Google unveiled AI-powered overhaul of Search at I/O conference.
2 sourcesTechCrunch · @unusual_whales - This summer
Information agents and mini-app-building feature will roll out to subscribers.
1 sourceTechCrunch - This summer
Full rollout of new system to all Google users begins.
1 sourceTechCrunch
Potential Impact
- 01
Users will interact with fewer traditional web links when searching.
- 02
Publishers may see further declines in referral traffic from Google.
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