HP and Ferrari Launch $5,599 Limited-Edition AI Laptop in 4,999 Units

Com in the United States at an MSRP of $5,599. Only 4,999 numbered and serialized units will be produced. The United Kingdom price is listed at roughly £4,200.

HP became the title sponsor of the Scuderia Ferrari Formula 1 team in 2024 and the two companies began a technology partnership that same year. The laptop is the first hardware product to emerge from that partnership. Ferrari and HP spent the past two years developing the machine.

The chassis uses a CNC precision-milled body finished in zirconium bead-blasted Rosso Magma, the same color applied to some Ferrari cars. The underside combines carbon fiber with a transparent Corning Gorilla Glass panel called the engine bay. The serial number of each unit is laser-etched onto the heat pipes visible through that panel.

The palm rest carries a horizontal streak effect intended to suggest motion blur. The keyboard area follows Ferrari’s “eyes on the road, hands on the wheel” principle. A haptic trackpad sits entirely beneath a glass surface, with a light bar marking its location.

The keyboard uses Ferrari’s own typeface and offers per-key RGB backlighting plus four customizable lighting animations. Inside, the laptop carries an Intel Core Ultra X7 processor 358H, Intel Arc B390 graphics, 64GB of LPDDR5x RAM, and a 1TB SSD. HP states the platform delivers up to 180 TOPS for AI workloads.

The 14-inch display is a 3K Tandem OLED+ touch panel. Connectivity includes Wi-Fi 7, two Thunderbolt 4 USB-C ports, one USB-A port, HDMI, and an audio jack. Each unit ships with a Poltrona Frau leather sleeve made from the same Italian leather used in Ferrari car interiors.

The chassis also features more than 2,000 calibrated micro-perforations and a CNC three-dimensional louvered vent design. ” The product will launch in the United States, Australia, France, Germany, Italy, Japan, Spain, Switzerland, and the United Kingdom.