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Mar-a-Lago Valued at $564 Million, Highest in Portfolio
Forbes has estimated the value of Mar-a-Lago at $564 million, making it the most valuable asset in a portfolio amid rising Palm Beach real estate prices. The increase follows a recent election and attracts high-profile visitors. Revenue from the club has also grown significantly in recent years.
Apr 26, 12:00 AM·2m read1 source
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Forbes attributed part of the value rise to increased interest following the 2024 U.S. election. In September 2024, the value was estimated at $340 million. Another agent noted estimates ranging from $750 million to $1.5 billion based on discussions with real estate professionals.
Since the 2024 election, at least 32 billionaires have visited Mar-a-Lago, according to Forbes. Visitors include Hussain Sajwani, Elon Musk, Sergey Brin, Jeff Bezos, Mark Zuckerberg, Larry Ellison, and the Nvidia CEO. The Nvidia CEO attended a fundraiser shortly before the administration reversed restrictions on the company’s chip sales in China.
A person familiar with the visit confirmed the CEO's presence but denied any donation. Other visitors include Howard Lutnick, Linda McMahon, and Tilman Fertitta, who hold positions in the administration.
“I have people who would fight me tooth and nail to tell me it’s worth $750 million, $1 billion, $1.25 billion, $1.5 billion—seriously, they’d fight me on it, real estate people.”
The property generated about $50 million in resort-related revenue in 2024, nearly double the $27 million from 2021. Forbes estimated profits at $33 million in 2024, up from $14 million in 2021.
luxury real estate has risen, contributing to the valuation. A real estate agent noted increased demand for homes near the club in December. Nearby properties owned by the same entity are valued at about $100 million collectively, up from $88 million a year ago and $42 million in 2021. Billionaires such as Ken Griffin, Gina Rinehart, Steve Wynn, and Nelson Peltz own properties in the area.
