sports
MetLife Stadium Temporarily Renamed for World Cup Matches
The venue's name and logo were covered to comply with FIFA rules barring non-sponsor branding at match sites. The change took effect June 13 for games in the New York New Jersey area.
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MetLife Stadium in New Jersey was temporarily renamed New York New Jersey Stadium for the FIFA World Cup. The physical name and logo of MetLife were covered at the stadium. The change took effect for the tournament's first matches in the New York New Jersey area on June 13.
FIFA prohibited branding by non-sponsor companies at World Cup venues. The New York Times reported that the adjustment followed standard FIFA requirements that bar permanent commercial names on match venues. Jersey residents said they were not surprised by the temporary rebranding.
Mercedes-Benz’s logo was covered in Atlanta. Gillette’s logo was covered in the Boston area. SoFi’s logo was covered in Los Angeles County. com reported that Levi’s Stadium in Santa Clara was temporarily renamed San Francisco Bay Area Stadium and that Levi’s logo was covered there.
Com reported that MetLife is not an official FIFA sponsor. com.
Fans provided varying figures for tickets, travel, and related expenses tied to the June 13 matches. The responses highlighted differences in spending among supporters who traveled to the renamed stadium. No permanent alteration to the venue's name was announced beyond the World Cup period.
