Stephen Curry Signs 10-Year Endorsement Deal With Chinese Sportswear Company Li-Ning
Golden State Warriors star Stephen Curry has signed a 10-year shoe endorsement contract with Chinese company Li-Ning. The deal expands his Curry Brand globally across multiple product categories.
usmagazine.comGolden State Warriors star Stephen Curry has signed a 10-year shoe endorsement contract with Chinese company Li-Ning. @ShamsCharania reported that sources told ESPN of the signing. The agreement covers basketball products, athleisure, and a full golf line.
The contract also gives Curry the ability to sign athletes under his brand. Li-Ning will extend the Curry Brand venture globally. The deal encompasses both performance footwear and lifestyle products.
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