Substrate
Topic

toys

4 stories related to this topic, newest first.

Pop Mart Website Traffic Declines After Labubu Sales PeakInsider
finance21 hrs agoDeveloping

Pop Mart Website Traffic Declines After Labubu Sales Peak

Web traffic to the Pop Mart website fell sharply after the Labubu trend peaked in summer 2025. The company reported that 40 percent of its revenue still came from the product in March 2026.

Insider
1 source
ai2 days ago

AI-Enabled Stuffed Toys Marketed as Screen-Free Alternatives

Several companies now sell plush toys with embedded AI chatbots that play games, answer questions, and tell stories. The products are priced from roughly $100 upward and are promoted to parents seeking to limit children's screen exposure.

The Atlantic
1 source
Mattel Begins Selling KPop Demon Hunters Toy Lines at Target, Walmart and AmazonForbes
finance18 days agoDeveloping

Mattel Begins Selling KPop Demon Hunters Toy Lines at Target, Walmart and Amazon

The toy maker's initial two assortments of miniature dolls and mini figures tied to the hit Netflix movie arrive Monday at Target, Walmart and Amazon. KPop Demon Hunters became Netflix's most-streamed movie after debuting in June 2025 and later won two Oscars. Mattel was named gl…

Forbes
1 source
NeeDoh Squishy Sensory Toy Faces Nationwide Shortages Amid Viral PopularitySubstrate placeholder — needs review
technology48 days ago

NeeDoh Squishy Sensory Toy Faces Nationwide Shortages Amid Viral Popularity

The NeeDoh squishy sensory toy has experienced widespread shortages due to its viral popularity on social media platforms. USA Today reported that online retailers are sold out, prompting consumers to search for alternatives. A parenting expert shared observations on children's i…

Usa Today
1 source